For Professional Sellers

Run your auctions and estate sales online — on one professional platform.

Advantage.Bid is built for auction houses, estate sale companies, and professional liquidators. List a catalog, run online bidding, publish estate sales, sell fixed-price inventory through a branded storefront, and get paid by direct deposit — all in one account. No directory membership required to sell.

You keep running your business. We add the online channel, the bidding technology, secure payments, and payouts.

The Professional Ecosystem

Everything you need to sell online

Each capability below is live on Advantage.Bid today. You choose which ones fit your business.

Online Auctions

Create and manage professional online auctions with a full lot catalog.

  • Set your own starting prices and confidential reserves
  • Configure your buyer's premium and bid-increment ladder
  • Live buyer-premium display + soft-close anti-sniping
  • Edit your catalog after submission (professional accounts)

Host auctions on your own website

Put your Advantage.Bid auctions directly on your company site with a white-label widget — your brand stays front-and-center while Advantage.Bid powers the auctions.

  • Copy-paste install code from your dashboard
  • Send it to your web person, or we can install it with your permission
  • Updates automatically — no second catalog to maintain

Estate Sales

Publish and manage upcoming estate-sale events so buyers can discover them.

  • Create qualifying estate-sale event listings
  • Manage your upcoming events from one place

Professional Storefront & Buy Now

A branded company presence with fixed-price inventory buyers can purchase directly.

  • Your branded storefront page on Advantage.Bid
  • List fixed-price items with Buy Now checkout
  • Move auction-unsold inventory to fixed price

Marketplace Discovery

Your auctions, events, and storefront inventory surface in the Advantage.Bid marketplace.

  • Fixed-price item discovery
  • Storefront and auction exposure to buyers

Seller Dashboard

One workspace to run everything and track activity.

  • Manage auctions, estate sales, and storefront inventory
  • Orders, catalog tools, and seller activity

Followers & Marketing

Build an audience and keep it engaged.

  • Buyers can Follow your company
  • Notify your followers about new auctions where supported

Payments & Payouts

Buyers pay securely online; you get paid by direct deposit.

  • Built-in checkout and secure card payments
  • Direct-deposit payouts via Stripe Connect
  • Payouts processed weekly on Thursdays (see below)
Transparent Economics

Two products, kept separate and clear

Auction selling and fixed-price Storefront selling have different, clearly-stated economics. Your exact terms are documented in your Professional Seller agreement before you list.

Professional Auctions

You set your catalog, starting prices, and reserves. The buyer's premium is configurable and is yours, shown live to bidders during the auction.

Your professional platform terms are set on your account and disclosed in your Professional Seller agreement before you list — no surprise deductions, and sales tax is handled at checkout and never comes out of your proceeds.

Talk to Advantage.Bid about commercial terms for your business.

Professional Storefront (Buy Now)

Flat 11%

A flat 11% selling fee, including credit card processing, charged only when an item sells — on the item price (not shipping or tax). Nothing else is added on top.

No listing fees. You only pay when an item sells.

How payouts work

Advantage.Bid processes seller payouts weekly on Thursdays (bank settlement may take additional time afterward).

Auction sales: eligible proceeds are processed on the first applicable Thursday after pickup/fulfillment is complete and the proceeds are otherwise eligible.

Professional Storefront / Buy Now: eligible proceeds are processed weekly on Thursday for qualifying sales completed before the applicable Wednesday 11:59 PM cutoff.

Legitimate holds may apply for refunds, disputes, verification, or incomplete fulfillment/pickup.

Getting Started

From sign-up to selling

A guided, resumable onboarding — you can start now and finish each step when you're ready.

01

Create your account

Sign in or create a free Advantage.Bid account and choose your professional seller type.

02

Accept your agreement

Review and accept the Professional Seller agreement — your terms in writing before you list.

03

Verify your business

Advantage.Bid verifies your business before your first sale goes live. Build your catalog while we review.

04

Set up payouts & sell

Connect direct-deposit payouts, then publish auctions, estate sales, and storefront inventory.

See it in action (optional)

Examples you can explore

Prefer to look before you decide? These are read-only examples — no account needed.

Ready to sell professionally?

Create your Professional Seller account — no directory membership required.

Become a Professional Seller

Prefer to talk first? Call Advantage.Bid at